Marines | Social Branding
A tactile guide to understanding, implementing, and preserving the Marine Corps visual voice on social media.
Agency: Wunderman Thompson
Associate Creative Director: Alisha Womack
Junior Art Director: Meghna Shourie
Designers: Natasha Rodgers and Alejandra Lopez Mendez
In-Feed & Story Look
This set of type and image aligns with the docustyle feeling. Text and overlays are paired with the rich red of the Marine Corps brand adding dynamism to the visual voice.
District Use Cases
Special in-feed and story posts that pertain to "featuring marines" and "educator's workshop."
Carousel
In this look, a series of photos and graphic elements are paired in a way that overlaps or bleeds into the following frame amid a rich duotone background treatment.
